Title of Invention

TECHNIQUES AND SYSTEMS FOR SUPPORTING PODCASTING

Abstract Improved podcasts and techniques that facilitate their use are disclosed. The improved techniques can pertain to creating, publishing, hosting, accessing, subscribing, managing, transferring, and/or playing podcasts. According to one aspect, a client application can subscribe to podcasts and then automatically monitor the podcasts for updates to be downloaded. In the event that user interest in a podcast becomes inadequate, downloading of further updates can be restricted. According to another aspect, a podcast can be subscribed to through use of a portable subscription file. According to still another aspect, podcast feeds can be enhanced to include segment elements and other metadata.
Full Text WO 2006/127271 PCT/US2006/017955
TECHNIQUES AND SYSTEMS FOR SUPPORTING PODCASTING
BACKGROUND OF THE INVENTION
Field of the Invention
[0001] The present invention relates to podcasts and, more particularly, to
acquiring and playing podcasts on a portable media device.
Description of the Related Art
[0002] A media player stores media assets, such as audio tracks, that can
be played or displayed on the media player. One example of a portable
media player is the iPod® media player, which is available from Apple
Computer, Inc. of Cupertino, CA. Often, a media player acquires its media
assets from a host computer that serves to enable a user to manage media
assets. In managing media assets, a user can create playlists for audio
tracks. These playlists can be created at the host computer. Media assets
within the playlists can then be copied to the media player. As an example,
the host computer can execute a media management application to create
and manage media assets. One example of a media management
application is iTunes® produced by Apple Computer, Inc.
[0003] Podcasts are typically used to share content from websites.
Podcasts are associated with Really Simple Syndication (RSS) feeds which
use a lightweight XML format. A podcast can be organized into episodes
much like a radio or television program. An interested person can subscribe
to receive podcast episodes that are subsequently published. This is
achieved by the interested person using their computer to access a podcast
website that hosts the RSS feed. The interested person can then subscribe
the RSS feed such that their computer occasionally re-visits the podcast
website to check for any new podcast episodes. Typically, if a new podcast
episode is available, it is downloaded to the computer. Thereafter, the
interested user can play the podcast episode at their computer in the same
manner as other audio files (e.g., MP3 files). A utility program can be used to
download the audio files to a portable media player (e.g., MP3 player). One
example of such a conventional utility program is "iPodder" which is a small
l

WO 2006/127271 PCT/US2006/017955
program that runs on one's computer to download audio files to one's portable
media player.
[0004] Unfortunately, podcasts are conventionally not easily managed on
host computer. Podcasts often dynamically change as new episodes are
released. Management of such dynamic media assets is complicated.
Additionally, to the extent that the host computer desires to support a portable
media player, the host computer needs to manage the transfer of podcast
data to the portable media player.
[0005] Thus, there is a need for techniques to manage and use podcasts
on computers.
SUMMARY OF THE INVENTION
[0006] The invention pertains to improved podcasts and techniques that
facilitate their use. The improved techniques can pertain to creating,
publishing, hosting, accessing, subscribing, managing, transferring, and/or
playing podcasts.
[0007] According to one aspect, a client application can subscribe to
podcasts and then automatically monitor the podcasts for updates. When
updates to the podcasts are available (e.g., new episodes), the updates can
be downloaded to the client application. However, in the event that user
interest in a podcast becomes inadequate, downloading of further updates
can be restricted. According to another aspect, a podcast can be subscribed
to through use of a portable subscription file. The portable subscription files
are portable and transferable across networks, thereby providing a convenient
way to facilitate subscription to podcasts. According to still another aspect,
podcast feeds can be enhanced to include segment elements and other
metadata. The segment links and time indications can be provided for each
of the segments. A client application that present a podcast to a user can
provide an improved graphical user interface through use of the segment
elements and other metadata.
[0008] The invention can be implemented in numerous ways, including as
a method, system, device, apparatus (including graphical user interface), or
computer readable medium. Several embodiments of the invention are
discussed below.
2

WO 2006/127271 PCT/US2006/017955
[0009] As a method for subscribing to a podcast, one embodiment of the
invention includes at least the acts of: receiving a portable subscription file
that is used to facilitate subscribing to the podcast; accessing the portable
subscription file to obtain podcast information; and subscribing to the podcast
using the podcast information.
[0010] As a computer readable medium including at least computer
program code for subscribing to a podcast, one embodiment of the invention
includes at least: computer program code for receiving a user selection of a
portable subscription file that is used to facilitate subscribing to the podcast;
computer program code for launching a media management application in
response to the user selection; computer program code for parsing the
portable subscription file to obtain podcast information; and computer program
code for subscribing to the podcast via the media management application
using the podcast information.
[0011] As a portable subscription file, one embodiment of the includes at
least: an application identifier; and a network address for a podcast feed.
[0012] As a method for acquiring podcast information at a client
application, the podcast information being acquired from a podcast hosting
server via a network, one embodiment of the invention includes at least the
acts of: accessing a podcast feed from the podcast hosting server via the
network to acquire episode information for the podcast; determining one or
more new episodes based on the acquired episode information; determining
whether the podcast is still active at the client application; and receiving, at
the client application, the one or more new episodes from the podcast hosting
server over the network so long as it is determined that the podcast is still
active at the client application.
[0013] As a computer readable medium including at least computer
program code for acquiring digital multimedia asset information at a client
application, the digital multimedia asset information being acquired from a
digital multimedia asset hosting server via a network, one embodiment of the
invention includes at least: computer program code for accessing a digital
multimedia asset feed from the digital multimedia asset hosting server via the
network to acquire episode information for the digital multimedia asset;
computer program code for determining one or more new episodes based on
3

WO 2006/127271 PCT/US2006/017955
the acquired episode information; computer program code for determining
whether the client application or a user thereof has shown adequate interest
in the digital multimedia asset; and computer program code for receiving, at
the client application, the one or more new episodes from the digital
multimedia asset hosting server over the network so long as it is determined
that the client application or a user thereof has shown adequate interest in the
digital multimedia asset.
[0014] As a podcast feed, one embodiment of the invention includes a
plurality of segment elements, each of the segment elements including a
segment link for a multimedia element and a time indication associated with
the segment elements.
[0015] Other aspects and advantages of the invention will become
apparent from the following detailed description taken in conjunction with the
accompanying drawings which illustrate, by way of example, the principles of
the invention.
BRIEF DESCRIPTION OF THE DRAWINGS
[0016] The invention will be readily understood by the following detailed
description in conjunction with the accompanying drawings, wherein like
reference numerals designate like structural elements, and in which:
[0017] FIG. 1 is a block diagram of a media system according to one
embodiment of the invention.
[0018] FIGs. 2A and 2B are flow diagrams of a podcast submission
process according to one embodiment of the invention.
[0019] FIGs. 3A and 3B are flow diagrams of a podcast publication
process according to one embodiment of the invention.
[0020] FIG. 4 is a flow diagram of an authentication process according to
one embodiment of the invention.
[0021] FIG. 5A is a screenshot of a network address submission page
according to one exemplary embodiment.
[0022] FIG. 5B is a screenshot of a podcast preview page according to one
exemplary embodiment.
[0023] FIG. 6 is a flow diagram of a media store podcast interaction
process according to one embodiment of the invention.
4

WO 2006/127271 PCT/US2006/017955
[0024] FIG. 7 is a flow diagram of an integrated podcast acquisition
process according to one embodiment of the invention.
[0025] FIG. 8A is a flow diagram a podcast update process according to
one embodiment of the invention.
[0026] FIG. 8B is a screenshot of a podcast base page according to one
exemplary embodiment of the invention.
[0027] FIG. 8C is a screenshot of a podcast page according to one
exemplary embodiment of the invention.
[0028] FIG. 8D is a screenshot of the podcast page having a subscribe
confirmation dialog according to one exemplary embodiment of the invention.
[0029] FIG. 8E is a screenshot of a podcast availability page according to
one exemplary embodiment of the invention.
[0030] FIG. 8F is a screenshot of a podcast availability page according to
another exemplary embodiment of the invention.
[0031] FIG. 8G is a screenshot of a podcast availability page according to
another exemplary embodiment of the invention.
[0032] FIG. 9 is a flow diagram of a podcast subscription file creation
process according to one embodiment of the invention.
[0033] FIG. 10 is a flow diagram of a podcast subscription file usage
process according to one embodiment of the invention.
[0034] FIG. 11 is a podcast subscription system according to one
embodiment of the invention.
[0035] FIG. 12 is a flow diagram of a podcast update process according to
one embodiment of the invention.
[0036] FIG. 13 is a flow diagram of a podcast activity process according to
one embodiment of the invention.
[0037] FIG. 14 is a flow diagram of a reset activity variables process
according to one embodiment of the invention.
DESCRIPTION OF THE INVENTION
[0038] The invention pertains to improved podcasts and techniques that
facilitate their use. The improved techniques can pertain to creating,
publishing, hosting, accessing, subscribing, managing, transferring, and/or
playing podcasts.
5

WO 2006/127271 PCT/US2006/017955
[0039] According to one aspect, a client application can subscribe to
podcasts and then automatically monitor the podcasts for updates. When
updates to the podcasts are available (e.g., new episodes), the updates can
be downloaded to the client application. However, in the event that user
interest in a podcast becomes inadequate, downloading of further updates
can be restricted. According to another aspect, a podcast can be subscribed
to through use of a portable subscription file. The portable subscription files
are portable and transferable across networks, thereby providing a convenient
way to facilitate subscription to podcasts. According to still another aspect,
podcast feeds can be enhanced to include segment elements and other
metadata. The segment links and time indications can be provided for each
of the segments. A client application that present a podcast to a user can
provide an improved graphical user interface through use of the segment
elements and other metadata.
[0040] Embodiments of the invention are discussed below with reference
to FIGs. 1-14. However, those skilled in the art will readily appreciate that the
detailed description given herein with respect to these figures is for
explanatory purposes as the invention extends beyond these limited
embodiments.
[0041] FIG. 1 is a block diagram of a media system 100 according to one
embodiment of the invention. The media system 100 includes a media store
server 102 that hosts an on-line media store. The media store server 102 can
off-load commerce transactions and/or delivery of purchased digital media
assets to other servers, if desired. As shown in FIG. 1, the media system 100
includes one or more client devices 104 for use by end users. The client
devices 104 couple to a data network 106. Additionally, the media store
server 102 also couples to the data network 106. In one implementation, the
data network 106 can refer to one or more data networks, typically, high data-
bandwidth networks, namely, wired networks, such as the Internet, Ethernet,
gigabit Ethernet, and fiber optic, as well as wireless networks such as IEEE
802.11(a),(b) or (g) (WiFi), IEEE 802.16 (WiMax), and Ultra-Wide Band
(UWB).
[0042] A computer program 108 (client or client application), typically a
media management application (MMA) or other media player application, runs
6

WO 2006/127271 PCT/US2006/017955
on the client device 104. One example of a media management application is
the iTunes® application, produced by Apple Computer, Inc. of Cupertino, CA.
The client devices 104 are, in general, computing devices. As an example,
the client devices 104 can be specific or general-purpose personal computers
(or even portable media players). The client device 104 can couple to a
portable media device 109 (portable media player). One example of a
portable media player suitable for use with the invention is the iPod®, also
produced by Apple Computer, Inc. The computer program 108 can be used
by a consumer for a variety of purposes, including, but not limited to,
browsing, searching, acquiring and/or purchasing media assets (including
podcasts) from the on-line media store provided by the media store server
102, creating and sharing media asset groups (e.g., playlists), organizing
media assets, presenting/playing media assets, transferring media assets
between client devices 104, and synchronizing with portable media devices
109.
[0043] The media system 100 can also includes one or more client devices
110 for use by media programmers. The client devices 110 also run a
computer program 112, typically a media management application (MMA) or
other media player application. The computer program 112 can be the same
as the computer program 108, though the computer program 112 might offer
additional functionality for support of the media programmer. As an example,
the media programmer that uses the computer program 112 might provide
additional functionality for creating and publishing podcasts.
[0044] The media system 100 also includes a digital asset manager 114.
The digital asset manager 114 is coupled to a media assets database 116.
The media assets database 116 stores media asset information including
metadata relating to digital media assets available for purchase at the on-line
media store. The metadata can pertain to individual media assets (digital
media assets) or media asset groups (digital media asset groups). Media
assets can include, but are not limited to, music, video, text, and/or graphics
files. One particular type of media asset or media asset group is a podcast,
which often includes audio, graphics and text (but could also include video).
In the case of music, a media asset group can be a playlist for the music.
One specific example of a type of digital media asset group is referred to as
7

WO 2006/127271 PCT/US2006/017955
an iMix™, which is a published playlist currently available for browsing and/or
purchase on Apple Computer's iTunes® Music Store. Another specific
example of a type of digital media asset group is referred to as an
iEssential™, which is a published playlist created by a media programmer and
currently available for browsing and/or purchase on Apple Computer's
iTunes® Music Store. Still another specific example of a type of digital media
asset group is referred to as a Celebrity Playlist, which is a published playlist
created by a celebrity and which could be made available for browsing and/or
purchase on Apple Computer's iTunes® Music Store.
[0045] The media store server 102 enables the user of a particular client
device 104 to acquire media assets (e.g., podcasts). Subsequently, the client
device 104 can download the media assets from the media store server 102,
or some other server, via the data network 106. As will be understood by
those familiar with data networks, other network configurations are possible.
Furthermore, while the media store server 102 and the digital asset manager
114 are shown as individual and separate devices, it will be understood by
those familiar with the art that other configurations are possible. As one
example, each device can be implemented such that it is distributed over
multiple server computers. As another example, these various servers and/or
managers can be implemented by a single physical server computer.
[0046] FIGs. 2A and 2B are flow diagrams of a podcast submission
process 200 according to one embodiment of the invention. The podcast
submission process 200 is, for example, performed by a client (e.g.,
application program). One example of a client is a media management
application operating on a client device.
[0047] The podcast submission process 200 begins with a podcast being
created 202. The podcast can be created during the podcast submission
process 200 or can have been previously created. In one implementation, the
podcast submission process 200 is performed by a single application, such as
the media management application. In another implementation, the podcast
creation can be done in one application and the podcast publication can be
done in another application.
[0048] After the podcast has been created 202, a decision 204 determines
whether publication has been requested. When the decision 204 determines
8

WO 2006/127271 PCT/US2006/017955
that a publication request has not been made, the podcast submission
process 200 awaits such a request. On the other hand, once the decision 204
determines that a publication request has been made, a network address
(e.g., podcast feed URL) to the podcast is received 206. In one
implementation, the user of the client would enter the appropriate network
address into a text entry box of a graphical user interface being presented to
the user by the client. The network address to the podcast is then sent 208 to
a server. The server, for example, can be a media store or some other
server. Thereafter, a decision 210 determines whether a podcast review page
has been received. When the decision 210 determines that a podcast review
page has not been received, the podcast submission process 200 awaits the
receipt of the podcast review page. Alternatively, when the decision 210
determines that a podcast review page has been received, the podcast review
page is displayed 212. Typically, the podcast review page includes at least
basic podcast metadata pertaining to the podcast. Once the podcast review
page is displayed 212, the basic podcast data can be changed (i.e., edited).
In addition, the podcast review page can include one or more data entry fields
that facilitate data entry pertaining to additional (or supplemental) podcast
metadata that can be provided by the user.
[0049] Next, a decision 214 determines whether the user of the client
desires to edit (change) the basic podcast metadata or provide additional
podcast metadata with respect to the podcast preview page. When the
decision 214 determines that the user does desire to edit the podcast
metadata, the podcast metadata can be altered 216. As an example, the user
can edit the basic podcast metadata or can enter additional podcast metadata
using the data entry fields. One example additional metadata is to provide a
category classification for the podcast. The additional podcast metadata can
also be referred to as supplemental podcast metadata. Following the block
216, or directly following the decision 214 when altering is not been
performed, a decision 218 determines whether the user has submitted the
podcast metadata. Here, the submission of the podcast metadata indicates
the user's acceptance of the podcast metadata, whether basic or additional
podcast metadata, following any data alterations. Such podcast metadata
being submitted can be referred to as final podcast metadata. Hence, when
9

WO 2006/127271 PCT/US2006/017955
the decision 218 determines that the podcast metadata is to be submitted, the
final podcast metadata is submitted 220. Typically, the final podcast
metadata would be submitted 220 to a server, such as the media store server
illustrated in FIG. 1.
[0050] An exemplary RSS feed for a podcast is provided immediately
below. Note as discussed in greater detail hereafter the RSS feed provides
categories for the channel (i.e., show) as well as for each item (i.e., chapter).
For each item, an audio file (e.g., MP3 or AAC format) is identified by a URL.
Exemplary RSS Feed




AII About Everything
John Doe
http://www.itunes.com/podcasts/everything/index.html
AII About Everything is a show about everything. Each week we dive
into every subject known to man and talk about everything as much as we
can.

AII About Everything is a show about everything
AII About Everything is a show about everything. Each week we
dive into every subject known to man and talk about everything as much as we can.
Look for our Podcast in the iTunes Music Store

en-us
Acme News Corp. 2005

John Doe
[email protected]


10

WO 2006/127271 PCT/US2006/017955
http.//www.itunes.com/podcasts/everything/AIIAboutEverything.jpg
AII About Everything
http://www.-.com/podcasts/everything/index.html



href="http://www.itunes.com/podcasts/everything/AIIAboutEverything.jpg">All About
Everything
Technology

subcategory -->








Shake Shake Shake Your Spices
John Doe
This week we talk about salt and pepper shakers, comparing and
contrasting pour rates, construction materials, and overall aesthetics.

A short primer on table spices
This week we talk about salt and pepper shakers, comparing and
contrasting pour rates, construction materials, and overall aesthetics. Come and join the
party!

url="http://www.itunes.com/podcasts/everything/AIIAboutEverythingEpisode3.mp3"
length="8727310" type="x-audio/mp3" />
11

WO 2006/127271 PCT/US2006/017955
http://www.itunes.com/podcasts/evet7thing/AIIAboutEverythingEpisode3.mp3 /guid>
Wed, 15 Jun 2005 11:39:59 GMT
Technology



no
7:04
salt pepper shaker exciting


Socket Wrench Shootout
Jane Doe
This week we talk about metric vs. old english socket wrenches. Which
one is better? Do you really need both?

Comparing socket wrenches is fun!
This week we talk about metric vs. old english socket wrenches.
Which one is better? Do you really need both? Get all of your answers
here.

url="http://www.itunes.com/podcasts/everything/AIIAboutEverythingEpisode2.mp3"
length="5650889" type="x-audio/mp3" />
http://www.itunes.com/podcasts/everything/AIIAboutEverythingEpisode2.mp3 /guid>
Wed, 8 Jun 2005 11:20:59 GMT
Politics



12

WO 2006/127271 PCT/US2006/017955
no
4:34
metric socket wrenches
tool



Red, Whine, and Blue
Various
This week we talk about surviving in a Red state if
you're a Blue person. Or vice versa.

Red + Blue != Purple
This week we talk about surviving in a Red
state if you're a Blue person. Or vice versa. Or moving to Canada.

url="http://www.itunes.com/podcasts/everything/AIIAboutEverythingEpisode1.mp3"
length="4989537" type='Ix-audio/mp3" />
http://www.itunes.com/podcasts/everything/AIIAboutEverythingEpisode1.mp3
guid>
Wed, 1 Jun 2005 10:21:04 GMT
Politics



no
3:59
politics red blue state



13

WO 2006/127271 PCT/US2006/017955
[0051] Since shows and episodes can be associated with categories,
improved user interfaces can be provided such that podcasts can be sorted,
searched or browsed based on category.
[0052] FIGs. 3A and 3B are flow diagrams of a podcast publication
process 300 according to one embodiment of the invention. The podcast
publication process 300 is performed by a server and represents counterpart
processing to that of the podcast submission process 200 illustrated in FIGs.
2A and 2B.
[0053] The podcast publication process 300 initially receives 302 a
network address to a particular podcast that is to be published. For example,
the network address can be provided by a user of the client and then sent to
the server (e.g., blocks 206 and 208 of FIG. 2A).
[0054] After the network address to the particular podcast has been
received 302, the server accesses 304 a podcast feed (e.g., RSS feed) to
acquire podcast feed metadata. In other words, using the network address,
the server connects to the podcast feed for the particular podcast to acquire
podcast feed metadata. Then, basic podcast metadata is obtained 306 from
the podcast feed metadata. The obtaining of the basic podcast metadata can
involve parsing of the podcast feed metadata according to one
implementation. Typically, the podcast feed metadata would include tags or
other markers (e.g., XML elements) to distinguish different fields of metadata
being provided within the podcast feed metadata.
[0055] Next, a podcast review page is created 308. In one
implementation, the podcast review page includes the basic podcast
metadata and requests additional podcast metadata. The podcast review
page is then sent 310 to the client.
[0056] A decision 312 then determines whether a final podcast metadata
submission has been received. When the decision 312 determines that the
final podcast metadata submission has not been received, the podcast
publication process 300 awaits such a submission. On the other hand, once
the decision 312 determines that the final podcast metadata has been
submitted, published podcast information is stored 314 at the server. The
published podcast information includes at least the network address and the
final podcast metadata which are both associated with the particular podcast.
14

WO 2006/127271 PCT/US2006/017955
At this point, the particular podcast has been published to the server. In
addition, the published podcast information can be indexed 316 so as to
facilitate search and/or browse capabilities at the server, such as the media
store server 102 of FIG. 1. Finally, the published podcast is rendered 318
available on the server (e.g., media store). Following the operation 318, the
podcast publication process 300 is complete and ends.
[0057] In another embodiment, a podcast publication process, such as the
podcast publication process 300, can be modified to include an authentication
process. The authentication process can be utilized to authenticate the
person who is attempting to publish a podcast. The authentication can
performed in a variety of different ways. In one implementation, the
authentication can authenticate the person attempting to publish as being
known to the server (e.g., account holder). In another implementation, the
authentication can authenticate the person with reference to the podcast host,
creator, etc.
[0058] Browsing or searching of media items available on a server (e.g.,
media store) can be performed much like searching for other types of media
assets. For additional details on searching or browsing for media assets see
U.S. Patent Application No. 10/832,984, filed April 26, 2004, and entitled
"GRAPHICAL USER INTERFACE FOR BROWSING, SEARCHING AND
PRESENTING MEDIA ITEMS" [Att.Dkt.No.: APL1P277X1], which is
incorporated herein by reference. However, as to browsing, to facilitate
efficient browsing of podcasts, a graphical user interface having a hierarchy of
lists can be displayed for a user. In one implementation, a first list of
selectable items will be a list of genres. The user will select the genre
denoted "Podcasts". Once the selection is made a second list of selectable
items will be displayed. The selectable items in the second list are denoted
"Categories". The categories are different categories that podcasts can be
assigned to. Then, in response to a category selection, a third list of
selectable items will be displayed. The selectable items in the third list are
denoted "Subcategories" and represent available subcategories of the
selected category, to the extent utilized. After the various selections have
been made those podcasts that match the selected category and selected
subcategory (if used) are displayed in a media asset listing area.
15

WO 2006/127271 PCT/US2006/017955
[0059] An application program window can be displayed by the client. The
application program window can include a first sub-window and a second sub-
window. The first sub-window includes a first region, a second region and a
third region. The first region can display a list of available genre (genre list).
After a user has selected one of the items within the genre list being displayed
in the first region (namely, the podcast item), the second region can be
populated with a list of podcast categories that are associated with the
selected genre from the genre list. The list of podcast categories is provided
by the remote server to the application program that presents the application
program window. After the user has selected one of the available categories
of the second region, the third region can be populated with a list of
subcategories that are associated with the selected category. The
subcategories within the third region, if any, are those pertaining to the
selected category. When the list of subcategories has a plurality of items, the
user would select one of the items. Once the user has selected one if the
subcategories (or categories if no subcategories), the second sub-window can
be populated with a list of available podcasts that are associated with the
category and subcategory (if any). The list of available podcasts can display
descriptive information for each of the podcasts. For example, the list of
available podcasts can be presented in a row and column (e.g., table) format
with each row pertaining to a different podcast, and with the columns
pertaining to podcast name, artist, description and price. Further, within the
price column, each of the rows can include a "Subscribe" button that allows
for ease of subscripting to the particular podcast by the user.
[0060] FIG. 4 is a flow diagram of an authentication process 400 according
to one embodiment of the invention. The authentication process 400 can, for
example, be utilized in place of the block 310 illustrated in FIG. 3A. The
authentication process 400 initially determines 402 an e-mail address for an
authorized user (e.g., authorized publisher). The authorized user, in one
embodiment, pertains to an account holder on the server or client. In another
embodiment, the authorized user can be obtained from the RSS feed (i.e.,
podcast data) associated with the podcast to be published. In either case, an
e-mail address associated with an authorized user is determined 402. After
the e-mail address has been determined 402, a publication message is
16

WO 2006/127271 PCT/US2006/017955
created 404 having a link to the podcast preview page. As an example, the
publication message can explain to the recipient that they are presumably in
the process of publishing one of their podcasts and to select the enclosed link
to continue the publishing process. In the event the publication of the podcast
is not to be authorized, recipient can cancel the publication process.
[0061] Thereafter, a decision 408 determines whether a request to
continue the publication process has been received from the authorized user.
When the decision 408 determines that a request to continue the publication
process has not been received, the authentication process 400 awaits such a
request. In one implementation, the request is a request to access a podcast
preview page. The request can be made by the user by either selecting the
link in the publication message or copying the link into a data entry area
provided at the client. When the decision 408 determines that a request to
continue the publication process has been received, the podcast review page
is sent 410 to the client. Thereafter, the processing proceeds to operation
312 and subsequent operations of the podcast publication process 300 as
previously discussed.
[0062] FIG. 5A is a screenshot of a network address submission page 500
according to one exemplary embodiment. The network address submission
page 500 enables a user to enter a network address, namely a feed URL, to
an existing podcast that is to be published on a media store, which in this
example is the iTunes® Music Store. The feed URL is entered into a textbox
502. In this example, the feed URL entered is:
"http://www.mygarden.com/gardentalk_rss.xml".
[0063] FIG. 5B is a screenshot of a podcast preview page 520 according to
one exemplary embodiment. In this example, the title of the podcast being
previewed is "Garden Talk". The podcast preview page 520 informs the user
of how the podcast will be presented at the media store. Here, the podcast
metadata being previewed includes: artwork, name, author, short description,
long description, category and language. In this example, much of the
podcast metadata being previewed can be acquired from the podcast feed
itself. However, other metadata, such as category and language, that are not
acquired from the podcast feed can be selected or otherwise entered by the
user. Regardless, the user can be permitted to edit the podcast metadata
17

WO 2006/127271 PCT/US2006/017955
being previewed. Additionally, a selection can be made to enable the user
(publisher) to indicate whether the podcast contains explicit content. Once
the user is prepared to accept the podcast metadata being previewed, the
user selects the "Publish" button.
[0064] Once a podcast has been published, the podcast can become
available on a media store (on-line media store). The media store can host or
not host the podcast. If the media store stores all or most of the podcast
content, then the podcast can be considered hosted by the media store. On
the other hand, if the media store only maintains metadata for the podcast,
then the media store does host the podcast. When the media server does not
host the podcast, a third-party server can host the podcast and the media
store accesses the podcast feed as appropriate to acquire any data it needs.
A client would access the podcast feed from the hosting server to acquire
podcast data it desires to store locally. Hence, in one case the media store
holds the content of the podcast, and in another the media store does not hold
the content of the podcast.
[0065] The media store can be configured so that podcasts can be
searched or browsed on the media store. The search or browsed functions
can operate similar to searching for albums on an on-line music store.
However, in the case of podcasts, the search or browse operations are with
respect to podcasts that have been published to the media store. Typically,
with music, browsing is achieved by a hierarchy of levels including artist,
album and song. The corollary in the case of podcasts is a hierarchy of levels
including podcast (or podcast category), show and episodes.
[0066] A media store can also organize podcasts into different categories
to facilitate their discovery by users interacting with the media store.
Examples of categories include: Arts & Entertainment, Biography and Memoir,
Business, Classics, Comedy, Drama & Poetry, Fiction, History, Kids & Young
Adults, Languages, Mystery, and News.
[0067] Still further, certain podcasts that have been published to the media
store can be emphasized on a particular page of the media store. For
example, certain podcasts can be emphasized over other using various
criteria, such as randomly chosen, ratings, most active download,
sponsorship, or the like. Similarly, "new shows" or "just added" shows that
18

WO 2006/127271 PCT/US2006/017955
have been recently made available on the media store can be emphasized.
FIG. 8B discussed below provides an example of a web page provided by a
media store wherein certain podcasts are emphasized.
[0068] FIG. 6 is a flow diagram of a media store podcast interaction
process 600 according to one embodiment of the invention. The media store
podcast interaction process 600 initially accesses 602 the media store. Then,
at the media store, a user can navigate 604 to a podcast of interest. The
navigation can take various different forms. One example of navigation is a
search process. Another example of navigation is a browse process. Still
another example of navigation is a manual next entry of a network address
(e.g., RSS feed URL). Regardless of how the navigation occurs, once the
podcast of interest is identified, a podcast page for the podcast of interest is
rendered 606. The podcast page can be rendered 606 on a display (display
screen) associated with a client device, such as the client device 104
illustrated in FIG. 1. A podcast page can include information (e.g., metadata)
pertaining to the podcast, including a description of the podcast, artwork and
episodes information. The podcast page can also facilitate subscribing to the
podcast or getting particular episodes. Still further, the podcast page could
permit user ratings. The podcast page might also provide a link to facilitate a
user reporting some sort of concern.
[0069] After the podcast page is rendered 606, a user of the client device
(client) can interact with the podcast page to make any of a number of
different selections. These selection can initiate operations at the client
device. Two particular operations associated with podcasts are (1)
subscribing to a podcast, and (2) downloading a particular episodes of a
podcast.
[0070] A decision 608 determines whether a subscribe selection has been
made. When the decision 608 determines that a subscribe selection has
been made, a subscribe process 610 is performed. A subscribe process 610
operates to subscribe the client device (or client) with a host device for the
podcast of interest. Alternatively, when the decision 608 determines that a
subscribe selection has not been made, a decision 612 determines whether
an episodes selection has been made. When the decision 612 determines
that an episode selection has been made, episode data pertaining to the
19

WO 2006/127271 PCT/US2006/017955
episode selection is downloaded 614. Here, the episode data would be
downloaded 614 to the client device. In one implementation, the episode data
includes at least an audio file and database content. The database content
may be part of the audio file or a separate file or otherwise provided. On the
other hand, when the decision 612 determines that an episodes selection has
not been made, then a decision 616 determines whether another selection
has been made. When the decision 616 determines that another selection
has been made, other processing 616 can be performed. Following the
blocks 610, 614 and 618, as well as following the decision 616 when there are
no other selections, a decision 620 determines whether the media store
podcast interaction process 600 should end. When the decision 620
determines that the media store podcast interaction process 600 should not
end, the processing returns to repeat the block 604 and subsequent blocks.
Alternatively, when the decision 620 determines that the media store podcast
interaction process 600 should end, then the media store podcast interaction
process 600 is complete and ends.
[0071] FIG. 7 is a flow diagram of an integrated podcast acquisition
process 700 according to one embodiment of the invention. The integrated
podcast acquisition process 700 is performed by a client device, such as the
client device 104 illustrated in FIG. 1. More specifically, the integrated
podcast acquisition process 700 is performed by a media management
application, such as the media management application 108 operating on the
client device 104 illustrated in FIG. 1. More generally, the media
management application can be referred to as a client or client application.
[0072] The integrated podcast acquisition process 700 initially discovers
702 a podcast of interest. The podcast of interest can be discovered 702
through interaction with respect to a media store, such as discussed above
with respect to FIG. 6. After the podcast of interest has been discovered 702,
a user or client can subscribe 704 to the podcast. Once subscribed 704 to the
podcast, the client can receive 706 at least data for a most recent episode of
the podcast. Although the client could receive data for other episodes, given
the large number of episodes that can be present, it may be more efficient
and prudent to only initially receive the most recent episode. As discussed
20

WO 2006/127271 PCT/US2006/017955
below, the user or client will be able to request to receive other prior episodes
if so desired.
[0073] Next, a decision 708 determines whether synchronization should be
performed between the client and a media device. The media device has
typically previously been associated with the client. When the decision 708
determines that synchronization with the media device should be performed,
the episode data (for the most recent episode) can be downloaded 710 to the
media device. In one embodiment, the data received includes an audio file
(e.g., MP3 file or MPEG4 file or AAC file) as well as metadata pertaining
thereto. At the client or client device, in one embodiment, the audio file can
be stored in a file system and the metadata can be stored in a database.
Following the block 710, or following the decision 708 when synchronization
with the media device is not be performed, the client can be configured 712 to
update for new episodes. Here, the configuration for updating can be set-up
for an individual podcast or for groups of podcasts, or for all podcasts. As an
example, one configuration parameter is how often to check for updates to the
podcasts. Following the block 712, the integrated podcast acquisition process
700 is complete and ends.
[0074] Interestingly, in one embodiment, a single client application (e.g.,
media management application) operating on a client device can carry out the
operations in FIG. 7. More particularly, the client application can discover a
podcast, subscribe to a podcast, receive podcast data (including metadata
and content), manage podcasts, and transfer podcast data to (or remove
from) a media device (e.g., a portable media device, such as a media player).
Still further, in another embodiment, the client application can also include a
podcast creation or authoring capabilities. This high degree of integration
enables improved operation as well as greater ease of user and greater user
satisfaction.
[0075] FIG. 8A is a flow diagram a podcast update process 800 according
to one embodiment of the invention. The podcast update process 800
generally determines when and how any podcast is updated at a client so as
to obtain any new episodes associated with the podcast.
[0076] The podcast update process 800 begins with a decision 802 that
determines whether a podcast update is to be performed. The podcast
21

WO 2006/127271 PCT/US2006/017955
update can, for example, be determined based on the configuration 712 for
update provided in FIG. 7. When the decision 802 determines that a podcast
update has not be performed, the podcast update process 800 is deferred.
Once the decision 802 determines that a podcast update is to be performed,
existing podcast subscriptions are identified 804. Here, it is assumed that the
podcast update process 800 is commonly performed for a group or all of the
podcasts residing on the client. Once the existing podcast subscriptions have
been identified 804, a first podcast is selected 806. The podcast host for the
selected podcast is accessed 808. The podcast host is typically a third-party
server that provides the RSS podcast feed. However, the podcast host can
also be the media store, if the media store is hosting the podcast.
[0077] Next, data for any newer episodes of the podcast are received 810.
The data for the newer episodes of the podcast can be received from the
podcast host. For example, though examination of the RSS podcast feed,
any newer existing episodes can be identified and then downloaded. The
client can maintain data indicating which episodes is already has received.
[0078] Thereafter, a decision 812 determines whether there are more
podcasts (i.e., identified podcasts) to be updated. When the decision 812
determines that there are more podcasts to be updated, the podcast update
process 800 returns to repeat the block 806 and subsequent blocks. When
the decision 812 determines that there are no more podcast to the updated, a
decision 814 determines whether synchronization with a media device should
be performed. When the decision 814 determines that synchronization with a
media device should be performed, episode data (new episode data) can be
downloaded 816 to the media device. Following the block 816, or following
the decision 814 when synchronization is not be performed, the podcast
update process 800 ends.
[0079] FIGs. 8B, 8C and 8D are screenshots associated with presentation
of podcasts on an on-line media store. In this example, the on-line media
store is the iTunes® Music Store, which also provides capabilities to browse
and search for podcasts.
[0080] FIG. 8B is a screenshot of a podcast base page 820 according to
one exemplary embodiment of the invention. A source indicator 822 indicates
that the podcast base page 820 is provided by the on-line media store. A
22

WO 2006/127271 PCT/US2006/017955
selector 824 also indicates that "podcasts" is the type of media being
presented. An emphasis area 826 contains artwork associated with three
different podcasts by emphasized. The podcast base page 820 also includes
a daily top download area 828 that identifies those top download podcasts for
the day. The podcast base page 820 also includes some grouping of
podcasts, such groupings as New Shows 830, Just Added 832, and featured
podcasts 836. These groupings can be displayed with a scroll window that
can transition (e.g., horizontally) in accordance with a transition effect. The
podcast base page 820 further includes another emphasis area 834.
[0081] Once a particular podcast is selected, a podcast page is presented.
FIG. 8C is a screenshot of a podcast page 838 according to one exemplary
embodiment of the invention. The podcast page 838 includes a metadata
region 840 and an episode listing area 842. The metadata region 840
includes podcast artwork 844, podcast title 846, and other metadata
information 848 (e.g., total episodes, category, language, and copyright
information. A "Subscribe" button 850 is also displayed. In addition, the
metadata region 840 also includes a description 852 for the podcast. The
episode listing area 842 contains a list 854 of episodes of the podcast that are
available. Each of the episodes in the list 854 includes a "Get Episode" button
856 to obtain the corresponding episode. By selecting the "Subscribe" button
850, the user can cause the media management application to subscribe to
the podcast. In this example, there is no cost to subscribe to the podcast.
However, in other embodiments, there can be a charge imposed to subscribe
to a podcast. By selecting the "Get Episode" button 856, the user can cause
the media management application to obtain the particular episode.
[0082] FIG. 8D is a screenshot of the podcast page 838 having a
subscribe confirmation dialog 858 that permits the user to confirm that they
want to subscribe to the podcast.
[0083] FIG. 8E is a screenshot of a podcast availability page 860
according to one exemplary embodiment of the invention. The podcast
availability page 860 includes an indicator 862 that indicates that podcasts are
to be listed in a media asset list 864. The podcasts are listed in the media
asset list 864 can include sublistings of episodes. These podcasts listed in
the media asset list 864 are resident on a client device. Typically, these
23

WO 2006/127271 PCT/US2006/017955
podcasts were previously downloaded from the appropriate hosting server to
the client device. Indicators 866 can be used to visually identify those of the
podcasts being listed that are available from the on-line media store. For
example, the indicators 866 can identify those podcasts that are hosted on the
on-line media store. By selecting any of the episodes, the associated audio
can be played for the user. A selector 868 indicates that the episode entitle
"Additional Shopping" is being played for the user, with the associated artwork
869 of the podcast, episode or chapter being displayed.
[0084] FIG. 8F is a screenshot of a podcast availability page 870 according
to another exemplary embodiment of the invention. The podcast availability
page 870 includes a media asset list 871 similar to the media asset list 864 of
FIG. 8E. In this example, the media asset list includes episodes 872 that are
not able to be played because the episode data has not been downloaded to
the client device. In this example, these episodes 872 are shown highlighted
and with "Get" buttons 874. On selection of a "Get" button 874, the
corresponding episode 872 would be acquired from the appropriate hosting
server.
[0085] In general, when listing of podcasts provided by the media store or
available locally via a client machine, the listing can be organized in a variety
of different ways. One example of a listing organization is to sort the podcasts
in accordance with ratings. For additional information on use of ratings with
respect to a media store, see (i) U.S. Patent Application No. 11/114,914, filed
April 25, 2005, and entitled "PUBLISHING, BROWSING, RATING AND
PURCHASING OF GROUPS OF MEDIA ITEMS"; and (ii) U.S. Patent
Application No. 11/115,090, filed April 25, 2005, and entitled "PUBLISHING,
BROWSING AND PURCHASING OF GROUPS OF MEDIA ITEMS".
[0086] FIG. 8G is a screenshot of a podcast availability page 876
according to another exemplary embodiment of the invention. The podcasts
listed in the podcast availability page 876 are similar to those listed the
podcast availability page 870 illustrated in FIG. 8F. The podcast availability
page 876 illustrates indicators 878 that visually identify those episodes of a
podcast that in the process of being downloaded to the client device. Here,
the episodes being downloaded are listed as existing but not yet present on
the client device. Once the download of these episodes begins, the indicators
24

WO 2006/127271 PCT/US2006/017955
878 are displayed. After the episodes are download, the indicators 878 as
well as any highlighting are removed.
[0087] As noted above, following initial subscription to a podcast, the
podcast needs to be updated to acquire new episodes. To provide efficiency
and intelligence in the manner of seeking such updates, the client (e.g., media
management application) can use preference settings to bias or determine
when updates are to be performed. These preference settings can be
provided for all podcasts globally or on an individual podcast basis. For
example, preference settings can indicate to check for new episodes
periodically (e.g., hourly, daily, weekly) or whenever the client is launched.
[0088] Once the episodes of the podcasts have be stored at the client
device, some or all of the episodes can be copied to a portable media player
that can operatively connect to the client device. To provide efficiency and
intelligence in the manner of performing such copying (also known as
synchronization), the client (e.g., media management application) can use
preference settings to bias or determine when copying is to be performed
(namely, automatically performed). These preference settings can be
provided for all podcasts globally or on an individual podcast basis. The
preferences can vary with implementation. Some examples of preferences
include: (1) remove episode after it has been listened to on client device, (2)
remove episode after it has been listened to on portable media device, (3)
retain/download n most recent episodes, (4) retain/download up to n
episodes, and (5) retain/download based on dates.
[0089] In one exemplary embodiment, a synchronization preference
screen can be available to a user. The synchronization preference screen
enables a user to set certain synchronization preferences for copying updates
to podcasts from a client device to a portable media device. In particular, as
an example, a user can choose to: (1) automatically update all podcasts, (2)
automatically update only selected podcasts, (3) manually manage podcasts
(i.e., no automatic updating), and (4) delete podcasts from the portable media
player after they have been played. Other criteria (not shown) that could be
used includes download up to n episodes and/or download only those of the
episodes not yet listened to. For example, if a particular episode was listened
25

WO 2006/127271 PCT/US2006/017955
to at the client device, it is likely that the user may not want to download that
episode to the portable media device.
[0090] Note that by deleting those podcasts that have been listened to
from the portable media player, the portable media player can maintain only
those of the podcast episodes that the user has not yet listened to. Here, the
removal of the episodes that have been played is automatic. In one
embodiment, an episode can be deemed played if substantially all of the
podcast episode has been played. For example, an episode can been
deemed as having been played if 95% of the episode has been played.
[0091] Another aspect of the invention pertains to improved approaches to
enable subscription to podcasts. In one embodiment, small, portable
electronic files referred to as podcast subscription files can be used to
facilitate easy subscription to podcasts. Indeed, in one implementation, by
simply selecting or opening a podcast subscription file (e.g., double-clicking
on it), subscription can be completely carried out in an automated manner.
[0092] FIG. 9 is a flow diagram of a podcast subscription file creation
process 900 according to one embodiment of the invention. The podcast
subscription file creation process 900 is, for example, performed by a client
(client program), such as a media management application. The podcast
subscription file creation process 900 initially creates 902 a portable podcast
subscription file. The portable podcast subscription file is an electronic file
that contains information that facilitates subscription to a podcast. After the
portable podcast subscription file has been created 902, the portable podcast
subscription file is made 904 available to others. The portable podcast
subscription file can thereafter distributed, as desired, and then used to
facilitate subscribing to the podcast.
[0093] In one embodiment, the portable podcast subscription file is an XML
document (or other markup language type document) that includes podcast
information that facilitates subscription to the podcast. As an example, the
podcast information within the XML document includes at least a feed URL for
the podcast feed. Additionally, the podcast information may include other
descriptive information concerning the podcast, such as title and description.
A representative example of a portable podcast subscription file is as follows:
26

WO 2006/127271 PCT/US2006/017955

My Podcast
l talk about random things.

Note that the link named "feed" is associated with a URL (feed URL) that
points to a podcastfeed (e.g., "myfeed"). This portable podcast subscription
file also includes a title ("My Podcast") and a description ("I talk about random
things") for the associated podcast. The XML format is a markup language
format using tags to distinguish the different data items within the document.
[0094] FIG. 10 is a flow diagram of a podcast subscription file usage
process 1000 according to one embodiment of the invention. The podcast
subscription file usage process 1000 is, for example, performed by a client,
such as a media management application, operating on a client device.
[0095] The podcast subscription file usage process 1000 initially obtains
1002 a portable podcast subscription file (PPSF). The portable podcast
subscription file can be obtained 1000 in advance of other processing
performed by the podcast subscription file usage process. That is, a decision
1004 determines whether a request to open the portable podcast subscription
file has been made. For example, the request to open can signal an
OpenURL event. When the decision 1004 determines that a request to open
a portable podcast subscription file has not been made, the podcast
subscription file usage process 1000 simply awaits such a request.
[0096] Once the decision 1004 determines that a request to open a
portable podcast subscription file has been made, a decision 1006 determines
whether a media management application (MMA) is running. Typically, the
media management application would be running on a client device. When
the decision 1006 determines that the media management application is not
currently running, then the media management application is launched 1008.
Following the block 1008, or following the decision 1006 when the media
management application is determined to be running, the portable podcast
subscription file is parsed 1010 to acquire at least a feed URL to the
associated podcast. In one implementation, the request to open the portable
27

WO 2006/127271 PCT/US2006/017955
podcast subscription file can be a URL scheme ("itpc" or "pcast") that is
recognized by the media management application as an XML document to be
parsed and used to subscribe to a podcast.
[0097] Next, the podcast subscription file usage process 1000 subscribes
1012 to the associated podcast. The subscription 1012 to the associated
podcast can be automatically performed without any feedback or input from a
user of the media management application. However, if desired, additional
processing can be performed to display descriptive information concerning the
podcast and/or to query the user as to whether they want to subscribe. In
other words, the user can confirm that they desire to subscribe to the
associated podcast and/or the user can receive additional information
concerning the podcast (e.g., title, description, etc.) for which they are about
to subscribe. Regardless, following the block 1012, the podcast subscription
file usage process 1000 ends.
[0098] FIG. 11 is a podcast subscription system 1100 according to one
embodiment of the invention. The podcast subscription system 1100 includes
a client device A 1102, a client device B 1104, and a podcast host server
1106, each of which operatively connects to a data network 1008. The client
device B 1102 includes a media management application (MMA) 1110, and
the client device B 1104 includes a media management application (MMA)
1112. The client device A 1102 creates or otherwise acquires a portable
podcast subscription file 1114. The portable podcast subscription file 1114
can be transferred to one or more other client devices. In this example, the
portable podcast subscription file 1114 can be assumed to be created by the
media management application 1110.
[0099] Once the media management application 1110 has the portable
podcast subscription file, the media management application 1110 can
transfer the portable podcast subscription file 1114 through the data network
1108. in this example, it is assumed that the portable podcast subscription
file 1114 is transferred through the data network 1108 to that media
management application 1112 of the client device B. 1104. Hence, as shown
in FIG. 11, the portable podcast subscription file 1114 is shown in a dashed
box within the client device B. 1104.
28

WO 2006/127271 PCT/US2006/017955
[00100] Thereafter, the media management application 1112 of the client
device B 1104 can utilize the portable podcast subscription file 1114 to
subscribe to an associated podcast. More particularly, if a user of the client
device B 1104 were to "open" the portable podcast subscription file 1114,
such as by a double-click action, the media management application 1112
would process the "open" request as a request to subscribe the media
management application 1112 to the podcast. In this example, the podcast
resides on the podcast host server 1106. In particular, the portable podcast
subscription file 1114 would be parsed by the media management application
1112 to obtain a feed URL to a podcast feed 1116 for the podcast which
reside on the podcast host server 1106. The media management application
1112 can then access the podcast feed 1116 to acquire and then store certain
podcast information at the client device B 1104.
[00101] It should be understood that, in general, a portable podcast
subscription file (e.g., a portable podcast subscription file 1114) can be
transferred to one or more other client devices in a variety of different ways.
For example, the portable podcast subscription file can be sent via an
electronic-mail message to a user associated with a client device. The user
can then open the portable podcast subscription file to activate the
subscription to the podcast. In another example, the portable podcast
subscription file can be associated with a link on a web page. Then, when a
user at the web site selects the link associated with a web page, the portable
podcast subscription file can be downloaded to the client device associated
with the user and then processed by the media management application to
subscribe to the podcast. In still another example, the portable podcast
subscription file can be transferred by a portable computer readable medium,
such as a flash memory card on a floppy disk, or compact disc.
[00102] Another aspect of the invention pertains to deactivating
subscriptions to podcasts. More particularly, this aspect of the invention
deactivates subscriptions that are deemed inactive. In one embodiment, the
deactivation process can be automatically performed. One advantage of
deactivating subscriptions that are deemed inactive is that network bandwidth
can be conserved. Another advantage of deactivating subscriptions that are
deemed inactive can be that a host server hosting the podcast is not
29

WO 2006/127271 PCT/US2006/017955
burdened with download requests from client applications whose users having
little or no interest in the podcast.
[00103] FIG. 12 is a flow diagram of a podcast update process 1200
according to one embodiment of the invention. The podcast update process
1200 is, for example, performed by a client, such as a media management
application.
[00104] The podcast update process 1200 begins with a decision 1202 that
determines whether a podcast update is to be performed. When the decision
1202 determines that a podcast update is to not be performed, then the
podcast update process 1200 waits until a podcast update is to be performed.
In other words, the podcast update process 1200 is effectively invoked when
a podcast update is to be performed. A podcast update can be requested by
a client or a user of the client. For example, the client might periodically
automatically initiate a podcast update.
[00105] On the other hand, when the decision 1202 determines that a
podcast update is to be performed, then a podcast feed (e.g., RSS feed) for a
particular podcast is accessed 1204 to acquire episode information for the
podcast. Then, new episodes for the podcast are determined 1206 based on
the acquired episode information. In one implementation, the acquired
episode information is an XML file that contains metadata describing
characteristics of the particular podcast, including the various episodes of the
podcast. The XML file can be parsed to obtain episode information (e.g.,
episode metadata). An examination of the episode information can serve to
identify the new episodes of the podcast as compared to those episodes that
are either older in time or already previously made available at the client.
[00106] Next, a decision 1208 determines whether there are new episodes
of the podcast to download. Here, the new episodes are available from the
host server for the podcast and are thus available to be downloaded to the
client. When the decision 1208 determines that there are new episodes to be
downloaded, the podcast update process 1200 determines 1210 whether the
podcast is inactive. When the decision 1212 determines that the podcast is
not inactive, then the new episodes are downloaded 1214 to the client. After
the new episodes have been downloaded 1214, the podcast update process
1200 is complete and ends with the client having received a podcast update.
30

WO 2006/127271 PCT/US2006/017955
On the other hand, when the decision 1208 determines that there are no new
episodes to download, or when the decision 1212 determines that the podcast
is inactive, then the podcast update process 1200 is complete and ends
without having downloaded any new episodes.
[00107] FIG. 13 is a flow diagram of a podcast activity process 1300
according to one embodiment of the invention. The podcast activity process
1300 is generally utilized to determine whether a podcast is either active or
inactive. As an example, the podcast activity process 1300 can be utilized as
the processing performed by the determination 1210 illustrated in FIG. 12,
according to one embodiment of the invention. In this embodiment, at least a
pair of variables is maintained for each podcast (that has been subscribed to)
to facilitate the determination of whether the podcast is active or inactive. In
this exemplary embodiment, the variables are an episode download count and
a date of initial episode download.
[00108] The podcast activity process 1300 begins with a decision 1302 that
determines whether an episode download count is greater than an integer N.
When the decision 1302 determines that the episode download count is
greater then N, a decision 1304 determines whether more than M days have
passed since the date of initial episode download, where M is an integer. For
example, the integers M and N can equal five (5). When the decision 1304
determines that more than M days have passed since the date of the initial
episode download, a decision 1306 determines whether the client has been
active since the date of initial episode download. When the decision 1306
determines that the client has been active since the date of initial episode
download, the podcast is rendered 1308 inactive. Here, in this embodiment,
the podcast is rendered 1308 inactive because the podcast activity process
1300 has programmatically determined that there has been insufficient activity
with respect to the podcast. Consequently, it is presumed that the user of the
client has little or no interest in the podcast. As a result, the download 1214 of
new episodes by the podcast update process 1200 of FIG. 12 is bypassed,
thereby conserving network and server resources.
[00109] On the other hand, when the decision 1302 determines that the
episode download count is not greater than N, or when the decision 1304
determines that there are not more than M days since the date of the initial
31

WO 2006/127271 PCT/US2006/017955
episode download, or when the decision 1306 determines that the client has
not been active since the data initial episode download, then the podcast is
rendered 1310 active. Following the blocks 1308 and 1310, the podcast
activity process 1300 is complete and ends.
[00110] FIG. 14 is a flow diagram of a reset activity variables process 1400
according to one embodiment of the invention. The reset activity variables
process 1400 is, for example, performed by the client operating on a client
device. The client operates to reset activity variables at appropriate times
during its operation so as to impact the podcast activity process 1300
described above with respect FIG. 13. In other words, at certain times, the
activity variables utilized by the podcast activity process 1300 can be reset to
affect the operation of the podcast activity process 1300. For example, the
activity variables being reset can include an episode download count or a date
of initial episode download. Note that these reset variables can directly affect
the decisions 1302,1304 and 1306 of the podcast activity process 1300,
[00111] The reset activity variables process 1400 begins with a decision
1402 that determines whether a reset condition has been established. The
reset condition can be established in a variety of different ways. The reset
condition can be initiated automatically or by a user. In any case, when the
decision 1402 determines that a reset condition does not exist, then the
recent activity variables processed 1400 awaits such a condition. In other
words, the reset activity variables processed 1400 begins when an
appropriate reset condition has been reached. Once the decision 1402
determines that the appropriate reset condition has been reached, the
episode download count is reset 1404. Here, the episode download count
can be reset 1404 to zero. In addition, the date of initial episode download is
reset 1406. Here, the date of the initial episode can be reset 1404 to the
current date. Following the block 1406, the reset activity variables process
1400 is complete and ends.
[00112] Although the reset condition can be established in a variety of ways,
when programmatically or user initiated, events occurring on the client can
cause the reset condition. In general, the reset condition is programmatically
triggered when the client understands the client, or the user of the client, to
have expressed interest in the podcast. Examples of events that express an
32

WO 2006/127271 PCT/US2006/017955
interest in the podcast are: (1) user plays an episode of the podcast, (2) client
(or portable media player) completes playing of an episode of the podcast,
and (3) user downloads an episode of the podcast.
[00113] Another aspect of the invention pertains to chapter enhancements
to podcasts. The chapter enhancements can provide an improved user
interface for use with podcasts. The chapter enhancements are enabled by
podcasts containing chapter information. For example, the chapter
information can be displayed in various ways to enhance the playback
experience.
[00114] The chapter information can include, but is not limited to: title,
picture, url, description (e.g., in rich text, including embedded links), movies
(audio & video), artist, album, and podcast subscriptions. All chapter
information is optional - e.g., some chapters may have titles and pictures and
other chapters may only have a title.
[00115] Podcasts can carry chapter information either embedded in the file
(e.g., XML file) or carried in the podcast feed.
[00116] To embed chapter information into a file, a m4a file format can be
extended to support the additional chapter information. The track information
is formatted according to ISO file formats. A track, marked as a chapter track,
can contain the chapter information. The tracks can be name tracks, url
tracks, picture tracks, description tracks, or other metadata tracks. At the start
of any of the chapters, the chapter information included within the user
interface can be changed so as to correspond with the chapter.
[00117] To provide chapter information in the podcast feed, the podcasts,
namely the RSS feeds for podcasts, can be enhanced to include chapter
related information. This chapter related information can be specified by
newly specified XML elements, (e.g., chapter tags). A client application, e.g.,
media management application, that understands these XML elements can
retrieve the chapter related information from RSS feeds and thus provide an
enhanced user interface at a client device (or a portable media device
associated with the client device). The chapter related information can be
text, audio, images and/or video. In the event that the client application does
not understand the newly specified chapter elements, the RSS feed is still
otherwise useable, though without the user interface enhancements.
33

WO 2006/127271 PCT/US2006/017955
[00118] In one embodiment, the newly specified XML elements are: (i) a
segment element which acts as a container element signaling a segment (i.e.,
chapter); and (ii) a link element - one or more of these defining multimedia
elements (pictures, auxiliary audio, auxiliary video) associated with the
segment. Each segment can have a start time, title, and URL to a multimedia
element. For example, at the start time, the title and multimedia element are
displayed. Each segment can also contain other metadata for the segments
of the podcast (e.g., author, track, related URL link).
[00119] An exemplary RSS feed with three (3) chapters is:
href="http://foo.com/chapter1 picture.jpg" />


href="http://foo.com/chapter2picture.jpg"/>

Some Great Band
My Great Hit

href="http://foo.com/chapter2picture.jpg"/>


34

WO 2006/127271 PCT/US2006/017955
Some Great Band
My Great Hit

[00120] The user interface enhancements (for a client application or
portable media device) facilitated by the existence of chapter information can
include any of the following example. As one example, a chapter picture can
be shown as related to the chapter of the podcast. As the podcast is played,
the chapter picture automatically changes to correspond to the current
chapter. The chapter picture may also change as the user jumps (e.g.,
scrubs) from chapter to chapter when navigating through the chapters. An
another example, when a user selects a popup menu to select a chapter,
each menu item in the popup menu contains a chapter title and also a
thumbnail of the chapter picture. As still another example, when a user
selects (e.g., clicks on) a chapter picture, the client application links
(hyperlinks) to a chapter URL. In yet another example, the chapter
information can vary as the chapter changes. Here, chapter artist, show,
description and other information can be displayed in various parts of the user
interface such that it can changes as the chapter changes. In still yet another
example, a subscription link can be utilized as chapter information. If the
subscription link is selected, the client application will automatically subscribe
to the podcast feed. In one embodiment, the subscription link can point to a
portable subscription file.
[00121] Although the media assets (or media items) of emphasis in several
of the above embodiments were podcasts, which include audio items (e.g.,
audio files or audio tracks), the media assets are not limited to audio items.
For example, the media assets can alternatively pertain to videos (e.g.,
movies) or images (e.g., photos). More generally, podcasts can also be
referred to as digital multimedia assets.
[00122] The various aspects, embodiments, implementations or features of
the invention can be used separately or in any combination.
[00123] The invention is preferably implemented by software, but can also
be implemented in hardware or a combination of hardware and software. The
invention can also be embodied as computer readable code on a computer
35

WO 2006/127271 PCT/US2006/017955
readable medium. The computer readable medium is any data storage
device that can store data which can thereafter be read by a computer
system. Examples of the computer readable medium include read-only
memory, random-access memory, CD-ROMs, DVDs, magnetic tape, optical
data storage devices, and carrier waves. The computer readable medium can
also be distributed over network-coupled computer systems so that the
computer readable code is stored and executed in a distributed fashion.
[00124] The many features and advantages of the present invention are
apparent from the written description and, thus, it is intended by the appended
claims to cover all such features and advantages of the invention. Further,
since numerous modifications and changes will readily occur to those skilled
in the art, the invention should not be limited to the exact construction and
operation as illustrated and described. Hence, all suitable modifications and
equivalents may be resorted to as falling within the scope of the invention.
What is claimed is:
36

WO 2006/127271 PCT/US2006/017955
1
AMENDED CLAIMS
received by the International Bureau on15 February 2007 (15/02/2007
1. (Currently Amended) A method for subscribing to a podcast, said method
comprising:
receiving a portable subscription file that is used to facilitate subscribing to the
podcast;
receiving a decision from a user to open the portable subscription file;
accessing the portable subscription file to obtain podcast information;
launching a media management application if no media management application is
running; and.
subscribing to the podcast via the media management application and using the'
podcast information.
2. (Original) A method as recited in claim 1, wherein said accessing is performed once a
user opens the portable subscription file,
3. (Original) A method as recited in claim 1, wherein once the portable subscription file is
accessed, the subscription to the podcast is automatic.
4. (Original) A method as recited in claim 1, wherein said accessing is initialed by a
double-clicking action with respect to a user input device.
5. (Original) A method as recited in any of claims 1-4, wherein the portable subscription
file is an XML document including at least a podcast feed URL.
6. (Original) A method as recited in claim 1, wherein double-clicking on a displayed;,
representation of the portable subscription file causes the accessing and said subscribing to be
automatically performed.
7. (Original) A method as recited in any of claims 1-4, wherein the portable subscription
file is received at a client computer, and
wherein said accessing and said, subscribing are performed on a client application
operating on the client computer.
8. (Original) A method as recited in claim 7, wherein the client application is a media
management application
AMENDED SHEET (ARTICLE 19)
37

WO 2006/127271 PCT/US2006/017955
2
9. (Currently Amended) A computer readable medium including at least encoded with
computer program code for subscribing to a podcast, said computer readable medium-
comprising:
computer program code for receiving a user selection of a portable subscription me
that is used to facilitate subscribing to the podcast;
computer program code for launching a media management application in response to
the user selection;
computer program code for parsing the portable subscription file to obtain podcast
information,' and
computer program code for subscribing to the podcast via the media management
application using the podcast information.
10. (Currently Amended) A portable subscription file, comprising:
an application identifier that identifies an application that uses the portable
subscription file: and
a network address for a podcast feed.
11. (Original) A portable subscription file as recited in claim 10, wherein said portable
subscription file is not a podcast feed.
12. (Original) A portable subscription file as recited in claim 10, wherein an application,
identified by the application identifier is a media management application.
13. (Original) A portable subscription file as recited in claim 10, wherein the portable,
subscription file has a markup language format
14. (Original) A portable subscription file as recited in claim 13, wherein the markup,
language format is an XML format
15. (Original) A portable subscription file as recited in any of claims 10-14, wherein the
portable subscription file can be electronically transmitted through a data network to a
recipient-who can utilize the portable subscription file to subsoribe to the podcast.
AMENDED SHEET (ARTICLE 19)
38

WO 2006/127271 PCT/US2006/017955
16. A method for acquiring podcast information at a client application, the
podcast information being acquired from a podcast hosting server via a
network, said method comprises the acts of:
(a) accessing a podcast feed from the podcast hosting server via the
network to acquire episode information for the podcast;
(b) determining one or more new episodes based on the acquired
episode information;
(c) determining whether the podcast is still active at the client
application; and
(d) receiving, at the client application, the one or more new episodes
from the podcast hosting server over the network so long as said determining
(c) determines that the podcast is still active at the client application.
17. A method as recited in claim 16, wherein the episode information
includes identification information for a plurality of episodes for the podcast,
and wherein the one or more new episodes are those of the episodes that are
not already known to the client application.
39

WO 2006/127271 PCT/US2006/017955
18. A method as recited in claim 16, wherein the episode information
includes identification information for a plurality of episodes for the podcast,
and wherein the one or more new episodes are those of the episodes that are
more recent in time than other episodes already known to the client
application.
19. A method as recited in any of claims 16-18, wherein said determining
(c) comprises:
(d) maintaining one or more activity variables for the podcast at the
client application; and
(c2) determining whether the podcast is still active based on the one or
more activity variables.
20. A method as recited in claim 19, wherein the one or more activity
variables include an episode download count for the podcast.
21. A method as recited in claim 19, wherein the one or more activity
variables include a duration since a date of initial episode download or the
date itself.
22. A method as recited in claim 21, wherein the duration is a number of
days.
23. A method as recited in any of claims 16-18, wherein said determining
(c) of whether the podcast is still active at the client application is based on
whether a user of the client application has signaled interest in the podcast.
24. A method as recited in any of claims 16-18, wherein said determining
(c) of whether the podcast is still active at the client application is based on
whether a user of the client application has shown adequate interest in the
podcast.
25. A method as recited in claim 24, wherein the client application has
previously subscribed to the podcast for the user.
26. A computer readable medium including at least computer program
code for acquiring digital multimedia asset information at a client application,
the digital multimedia asset information being acquired from a digital
multimedia asset hosting server via a network, said computer readable
medium comprising:
40

WO 200(5/127271 PCT/US2006/017955
computer program code for accessing a digital multimedia asset feed
from the digital multimedia asset hosting server via the network to acquire
episode information for the digital multimedia asset;
computer program code for determining one or more new episodes
based on the acquired episode information;
computer program code for determining whether the client application
or a user thereof has shown adequate interest in the digital multimedia asset;
and
computer program code for receiving, at the client application, the one
or more new episodes from the digital multimedia asset hosting server over
the network so long as it is determined that the client application or a user
thereof has shown adequate interest in the digital multimedia asset.
27. A podcast feed, comprising:
a plurality of segment elements, each of said segment elements
including a segment link for a multimedia element and a time indication
associated with said segment elements.
28. A podcast feed as recited in claim 27, wherein each of the segment
elements of said podcast feed further comprises a segment title.
29. A podcast feed as recited in claim 27, wherein the time indication for
each of said segment elements being a start time.
30. A podcast feed as recited in claim 27, wherein said podcast feed
pertains to a podcast, wherein said segment elements pertain to chapters of
the podcast.
31. A podcast feed as recited in any of claims 27-30, wherein said podcast
feed is an XML file, and wherein said segment elements are XML elements.
32. A podcast feed as recited in any of claims 27-30, wherein said podcast
feed pertains to a podcast and wherein at the start time the multimedia
element is displayed by a dient application that plays the podcast.
41


Improved podcasts and techniques that facilitate their use are disclosed. The improved techniques can pertain to creating, publishing, hosting,
accessing, subscribing, managing, transferring, and/or playing podcasts. According to one aspect, a client application can subscribe to podcasts and then automatically monitor the podcasts for updates to be downloaded. In the event that user interest in a podcast becomes inadequate, downloading of further updates can be restricted. According to another aspect, a podcast can be subscribed
to through use of a portable subscription file. According to still another aspect,
podcast feeds can be enhanced to include segment elements and other metadata.

Documents:

04867-kolnp-2007-abstract.pdf

04867-kolnp-2007-claims 1.0.pdf

04867-kolnp-2007-claims 1.1.pdf

04867-kolnp-2007-correspondence others.pdf

04867-kolnp-2007-description complete.pdf

04867-kolnp-2007-drawings.pdf

04867-kolnp-2007-form 1.pdf

04867-kolnp-2007-form 3.pdf

04867-kolnp-2007-form 5.pdf

04867-kolnp-2007-international publication.pdf

04867-kolnp-2007-international search report.pdf

04867-kolnp-2007-pct priority document notification.pdf

4867-KOLNP-2007-(01-04-2014)-CORRESPONDENCE.pdf

4867-KOLNP-2007-(01-04-2014)-OTHERS.pdf

4867-KOLNP-2007-(01-09-2014)-ABSTRACT.pdf

4867-KOLNP-2007-(01-09-2014)-CLAIMS.pdf

4867-KOLNP-2007-(01-09-2014)-EXAMINATION REPORT REPLY RECEIVED.pdf

4867-KOLNP-2007-(01-09-2014)-FORM-13.pdf

4867-KOLNP-2007-(01-09-2014)-FORM-2.pdf

4867-KOLNP-2007-(01-09-2014)-PA.pdf

4867-KOLNP-2007-ASSIGNMENT.pdf

4867-KOLNP-2007-CORRESPONDENCE 1.1.pdf

4867-KOLNP-2007-CORRESPONDENCE 1.2.pdf

4867-KOLNP-2007-CORRESPONDENCE OTHERS 1.1.pdf

4867-kolnp-2007-form 18.pdf

4867-KOLNP-2007-FORM 3-1.1.pdf

4867-KOLNP-2007-GPA.pdf

4867-KOLNP-2007-GRANTED-FORM 1.pdf

4867-KOLNP-2007-GRANTED-SPECIFICATION-COMPLETE.pdf

4867-KOLNP-2007-PCT REQUEST FORM.pdf

abstract-04867-kolnp-2007.jpg


Patent Number 265237
Indian Patent Application Number 4867/KOLNP/2007
PG Journal Number 08/2015
Publication Date 20-Feb-2015
Grant Date 13-Feb-2015
Date of Filing 13-Dec-2007
Name of Patentee APPLE INC.
Applicant Address 1 INFINITE LOOP CUPERTINO, CALIFORNIA
Inventors:
# Inventor's Name Inventor's Address
1 DOWDY THOMAS 1610 KAMSACK DRIVE, SUNNYVALE, CALIFORNIA 94087
2 ROBBIN JEFFREY 705 BENVENUE AVENUE, LOS ALTOS, CALIFORNIA 94024
3 WIESE MIKE 11681 TIMBER SPRING COURT, CUPERTINO, CALIFORNIA 95014
4 DAVIS STEPHEN 17370 MELODY LANE, LOS GATOS, CALIFORNIA 95033
5 JONES ANNE 3817 HAMILTON WAY, EMERALD HILLS, CALIFORNIA 94062
PCT International Classification Number G06F 17/30
PCT International Application Number PCT/US2006/017955
PCT International Filing date 2006-05-08
PCT Conventions:
# PCT Application Number Date of Convention Priority Country
1 11/166331 2005-06-25 U.S.A.
2 60/683056 2005-05-21 U.S.A.